About Our Team and What We'll Build Together.

Coral Gables Trust is seeking a Deputy Director of Marketing to join our team FULL-TIME, IN-HOUSE, in Coral Gables, FL. The Deputy Director will be responsible for executing the integrated marketing initiatives to help service our four locations across South Florida (Miami, Fort Lauderdale, Boca Raton, and Palm Beach.) The Deputy Director will gain experience in all aspects of marketing, including strategy development, public relations, branding, content creation, and analytics efforts that will position Coral Gables Trust to engage with prospective and current clients as well as our ever-expanding workforce. The Deputy Marketing Director will report directly to CGT’s Strategic Advisor, an award-winning, NYT bestselling author.This is an internal and external marketing and communications role; we care as much about our employees as we do about our clients.

How You'll Contribute to Our Mission.

• Coordinate with the Wealth Advisors and the Relationship Management teams to optimize firm positioning, including website/landing pages, email campaigns, and other external-facing marketing and event collateral
• Collaborate closely with subject-matter experts to develop a wide variety of marketing materials, including prospect presentations, case studies, newsletters, and thought leadership content, through written and digital mediums

· Source, produce, and oversee the fact-checking for articles, quarterly updates, internal and external communiqués, newsletters, and more

· Maintain and help coordinate editorial process documents and knowledge repositories, assist with internal business communications, and the planning, monitoring, and tracking of our CRM

· Liaise with other business areas, such as Legal, Accounts, Finance, and HR, to facilitate and nurture a collaborative, supportive and inspirational office environment

• Manage Business Development and marketing calendar (via our CRM), coordinating with the broader teams to identify opportunities and generate leads
• Ensure that we facilitate and execute an efficient workflow process with the Wealth Advisors and leadership to review marketing materials and seek approvals
• Assist in building comprehensive internal reports, using the CRM technology, to provide company leaders with business insights and to drive further marketing and Corporate Development decisions
• Help source and coordinate Coral Gables Trusts' presence at applicable conferences and industry events
• Assist in brand integration and re-branding efforts, re: the Coral Gables Trust website and its social media channels.
• Create Social Media content, build and maintain the outreach schedule, and post accordingly
• Coordinate with our Public Relations team and assist with efforts as needed.

What we're looking for:

Must-have's:

· Bachelor's degree in Marketing, Communications, or another related business discipline

· Minimum 3 years of experience in financial services marketing

· A master generalist with superior project management, problem-solving, and time management skills

· Exceptional written and verbal communication skills

· Demonstrated ability to distill complex ideas into compelling and easy-to-digest language

· Highly self-motivated individual with a strong and creative entrepreneurial spirit

· Exceptional interpersonal and relationship development skills with the ability to work cross-functionally with multiple lines of business and colleagues at all levels

· Ability to exercise judgment in managing confidential or sensitive information, maintain poise under pressure—equally with clients and team members

· A high degree of professionalism and flexibility in a demanding and frequently changing environment

· Proficiency with Microsoft Office Suite (Word, Excel, and PowerPoint) and Microsoft Outlook and Teams, and project management tools

Nice to have's:

· Prior experience working on a CRM preferred (Salesforce, Redtail, etc.)

· Experience in, knowledge, and deep understanding of branded content and all its metrics

· A strong pulse on global news and diversified pop culture stories and mediums

· The perfect blend of creativity and editorial instinct

· Experience scripting and producing audio or video

· Experience with project management software programs, such as Asana, Monday, etc.

· Experience creating content for a variety of client categories, including Wealth Management, Financial Planning, Trust Advisory, and Personal Finance

· Nota Bene: We don't just like quirky – we seek it out!

What We Offer:

· We offer a competitive compensation package for full-time employees, including a discretionary bonus program

· All full-time employees are eligible for health, dental, vision, short-term disability, long-term disability, life insurance, and other available ancillary benefits.

· All full-time employees are eligible—after one year of employment—to participate in a matching 401K program

· We are committed to aligning employee and organizational interests; therefore, senior employees may have the opportunity to receive equity on a case-by-case basis.

· The opportunity to be part of a values-driven, hardworking, and diverse group of people building a Trust advisory company that makes it easier to live smarter

Job Type: Full-time

Pay: From $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Professional development assistance
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Night shift

Supplemental pay types:

• Bonus pay

Ability to commute/relocate:

• Coral Gables, FL 33134: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing Financial Industry: 3 years (Required)

Work Location: One location

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